What were legacy Playbooks?
A Playbook was a flat object that combined an Offering, Personas, a Segment, Use Cases, References, Proof Points, Competitors, Alternatives, Buying Triggers, and per-persona Value Props into a single executable sales strategy. Agents read from one or more Playbooks at runtime to generate personalized output.Why we replaced them
Legacy Playbooks worked for a single audience but didn’t model the reality that the same offering needs multiple narrative angles (default, thematic, milestone, account-specific, competitive) — and that each angle reaches multiple persona×segment cells, each with its own narrative, learnings, and recommended evidence. Motions make those layers explicit:| Legacy concept | New equivalent |
|---|---|
| Playbook (1 flat object) | Motion + Motion Playbook(s) + Motion ICP(s) |
| Per-persona value props | Motion ICP narrative + learnings |
| Playbook → segment + personas | Motion Playbook scope (AUTO or MANUAL) |
| Playbook → competitors / triggers | Motion Playbook narrative type: COMPETITIVE / MILESTONE / ACCOUNT |
| Playbook collateral | Motion Playbook anchor overrides |
Migration
Existing Playbooks remain accessible via the legacy/api/v2/playbook/* endpoints, but new development should target the Motion APIs. See Motions for the full data model and endpoints.
Legacy API (for reference)
GET /api/v2/playbook/listGET /api/v2/playbook/getPOST /api/v2/playbook/createPOST /api/v2/playbook/updateDELETE /api/v2/playbook/delete