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POST
Create Buying Trigger

Authorizations

api_key
string
header
required

Body

application/json

Buying trigger creation input

name
string
required

External name of the buying trigger

Minimum string length: 1
Example:

"New CIO cloud mandate"

internalName
string

Internal name of the buying trigger

description
string

Description of the buying trigger

whyThisCreatesUrgency
string[]

Why this moment shifts the buyer from passive to active (one string per bullet)

whoFeelsThisMost
string[]

Which organizations and roles feel this trigger most (one string per bullet)

costOfInaction
string[]

Consequences of waiting while this trigger is in play (one string per bullet)

howWeHelpInThisMoment
string[]

Concrete ways the offering maps to this moment (one string per bullet)

customFields
object[]

Custom fields

primaryOfferingOId
string

Primary offering for context when creating the entity (optional).

Example:

"o_123456"

linkingStrategy
object

Strategy for linking this buying trigger to offerings (products/services)

Response

Buying trigger created successfully

_metadata
object
required
data
object
required